My second task, which took up most of my week in the graphic studio, was to design a logo, website and a van design for a flower shop named "Uniflora" The client wanted a completely new logo due to their old one being too simple and boring. I created a brighter and funner flower logo which then went on to a website and van design I created. I used only the software Abode Illustrator when making these designs.
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| Unifloras old logo |
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| New Uniflora logo |
Uniflora
is a new company based in Dubai so I was able to take part in a task
internationally. The client asked for different formats, I designed the company’s
letter head which needed to include their address and contact details. Also I
created the business cards and compliment slips. I made sure I designed both
sides of these formats, one of them with a solid colour and the other side
white. I made sure the logo stood out on both different backgrounds so I
changed the colour of the logo too so none of the colours were clashing.
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| Van design |
The client asked for a van design which would be suitable to use for the deliveries they would make. As the company is flower based I included flowers around the vehicle so people would be aware of the type of company Uniflora was. To make the van stand out even more the front of the van was a solid purple, this would represent the company more due to the great range of colours flowers are.
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| Website |
For the website I created, I used the same colour scheme by using purple to give it a modern, clean look. I also used the flowers which are on the logo to represent the company and to make the website more fun whilst improving its aesthetics. The client asked for specific links to go on the website which were: home, build a bouquet, about, gallery and contact. Other than these links I created my own to make the site easy to access for example: summer, gifts and offers
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